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What are UTM parameters? Why should you use them?

What are UTM parameters? Why should you use them?

UTM parameters are used in marketing to determine the effectiveness of campaigns targeted at a given website. We present what they are and how you can use them
What is a position in search results and how do I check it?

What is a position in search results and how do I check it?

We live in an era when no business can fully develop its potential without an online presence, and the chance […]
What is SEO and what elements does it consist of?

What is SEO and what elements does it consist of?

Positioning is a term that describes the optimization of a website for search engines. How does it work? Is it even needed? Enter and find out!
How does remarketing work?

How does remarketing work?

It’s widely known these days that marketing is critical to achieving financial success . Nowadays marketing techniques are very numerous […]
Domain name vs SEO

Domain name vs SEO

If you are an entrepreneur who conducts online marketing activities, you have certainly heard a lot about SEO. It is […]
HTTP response codes – what does the code 500 mean?

HTTP response codes – what does the code 500 mean?

500 server error can be a serious threat to your website. We tell you what it means and how to solve it! Hurry up and find out!
What to do when your website has a 404 not found error?

What to do when your website has a 404 not found error?

The 404 error can have serious consequences for the operation of your website. Check what it means and how to understand it!
What is the role of content marketing in SEO activities?

What is the role of content marketing in SEO activities?

Google algorithms greatly appreciate the unique and valuable content served to users. Check how they affect search engine positioning!
How is email marketing perceived these days? Does it still sell?

How is email marketing perceived these days? Does it still sell?

Marketing via e-mail has been around for many years. So good question would be if it still works nowadays? We have the answer!
Are the actions of the competitors worth careful analysis?

Are the actions of the competitors worth careful analysis?

Analyzing your website's position is the key to growing your business. See what monitoring activities performed by competitors in the industry can give you!
Using the benefits of psychology to increase e-commerce conversion?

Using the benefits of psychology to increase e-commerce conversion?

High conversion rates are the primary goal of any e-commerce business. Check how psychological tricks can positively contribute to this!
SEO Optimization, factors and tools – guide

SEO Optimization, factors and tools – guide

Search engine optimization is a very complex and long process. In this article, you will learn from the inside out what elements influence SEO! Don't hesitate!
The most common SEO mistakes you should definitely avoid!

The most common SEO mistakes you should definitely avoid!

Search engine optimization consists of many factors. Each small mistake can affect the position of the page in the search engine. Check what mistakes you should avoid!
Who are virtual influencers? How do they affect the internet?

Who are virtual influencers? How do they affect the internet?

Online celebrities have surrounded social media. Marketing related with them gives very quick and measurable results. Find out how virtual influencers can help your business!
A comprehensive guide to Google Search Console

A comprehensive guide to Google Search Console

Google Search Console is a tool issued by Google to monitor the indexing status of our website by the search engine. We show how to take advantage of this tool!
Most common SEO mistakes when expanding abroad

Most common SEO mistakes when expanding abroad

Are you going to expand your business and run your online store also abroad? Here are 11 common SEO mistakes that make it harder to attract customers!
How to avoid the ROPO effect?

How to avoid the ROPO effect?

Very often, users search for a given product in online stores, but ultimately decide to buy it in a stationary store. Find out how it works and how to avoid it!
SXO – amazing synergy between UX and SEO

SXO – amazing synergy between UX and SEO

What is positioning and how to take care of the user experience? We are Introducing SXO! Enter and find the answers to these bothering questions.
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